The Rams went all out to signal they’re different from the rest of the NFL, producing a first-of-its-kind video about their intention to steal the NFL Draft, despite having no picks until the third round with the 104th selection.

Starring Dennis Quaid as Kroenke, Josh Holloway as General Manager Les Snead, Scott Eastwood as Head Coach Sean McVay, and Tyrese Gibson as Defensive Coordinator Raheem Morris, the video is directed by Paul Hunter and features members of the Rams Super Bowl LVI championship squad including Kendall Blanton, Terrell Burgess, Aaron Donald, Tyler Higbee, Jordan Fuller, Van Jefferson, Cooper Kupp, David Long Jr., Jalen Ramsey, Nick Scott, Ben Skowronek and Matthew Stafford.

“On the Clock gives a bit of insight into why the Rams are different from other NFL teams, from our approach to team-building to the content we deliver around key moments,” said Rams Chief Marketing Officer Kathryn Kai-ling Frederick. “This project combines the best of the NFL with the best of Hollywood – Super Bowl winners, celebrities, thrilling action, and an award-winning production team. Coming off our historic Super Bowl win, we decided to collaborate with Paul to bring to life the idea of The House Always Wins, celebrating not only our success at the Rams House but also the NFL Draft taking place in Las Vegas.”

The NFL draft begins Thursday in Las Vegas.

Related Articles