A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for Rams general manager Les Snead, left, and Coach Sean McVay, second from left, during the 2022 NFL Draft later this month. Also pictured are celebrity realtors Mary Fitzgerald and Jason Oppenheim. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for Rams general manager Les Snead, center, during the 2022 NFL Draft later this month. Also pictured are celebrity realtors Mary Fitzgerald and Jason Oppenheim. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for the Rams during the 2022 NFL Draft later this month. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for the Rams during the 2022 NFL Draft later this month. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for Rams coach Sean McVay, left, and General Manager Les Snead, second from left, during the 2022 NFL Draft later this month. Also pictured are celebrity realtors Jason Oppenheim and Mary Fitzgerald. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for the Rams during the 2022 NFL Draft later this month. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for the Rams during the 2022 NFL Draft later this month. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for the Rams during the 2022 NFL Draft later this month. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for the Rams during the 2022 NFL Draft later this month. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for Rams general manager Les Snead, left, and Coach Sean McVay, second from left, during the 2022 NFL Draft later this month. Also pictured are celebrity realtors Jason Oppenheim and Mary Fitzgerald. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for the Rams during the 2022 NFL Draft later this month. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for the Rams during the 2022 NFL Draft later this month. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for the Rams during the 2022 NFL Draft later this month. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for the Rams during the 2022 NFL Draft later this month. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for the Rams during the 2022 NFL Draft later this month. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for the Rams during the 2022 NFL Draft later this month. (Photo courtesy of Los Angeles Rams)
A luxurious house on 67,000 square feet of land in the Hollywood Hills will serve as headquarters for Rams general manager Les Snead, left, and Coach Sean McVay, right, during the 2022 NFL Draft later this month. Also pictured are celebrity realtors Jason Oppenheim and Mary Fitzgerald. (Photo courtesy of Los Angeles Rams)
It’s the same idea, but a different location, for the playful “draft house” concept the Rams inaugurated in 2021 by renting a Malibu mansion with a Pacific Ocean view.
They came up with the plan after Snead and McVay said they enjoyed conducting the Rams’ draft from their homes in 2020, the year the NFL went to a virtual draft because of the COVID-19 pandemic.
Last year’s plan hit a glitch when Snead came down with COVID-19 and wound up making draft decisions from his garage elsewhere in Malibu.
But it allowed the Rams to show off Southern California luxury to the rest of the league. They don’t do a draft house in Cincinnati.
The Rams’ house this time, offering a city view from the Bird Streets neighborhood above Sunset Boulevard, has six bedrooms and 14,000 square feet of living space and is advertised online as a $9,500-a-night rental.
Same as last year, it comes with a sponsorship deal.
“We are thrilled to once again rewrite the rules with Rocket Mortgate and host our draft at the breathtaking Rocket Mortgage Draft House in the Hollywood Hills,” Rams chief commercial officer Jennifer Prince said in the announcement Wednesday. “Starting with our inaugural Draft House and culminating with a victory in Super Bowl LVI, last year we set the standard for how an NFL team operates.”
Rams’ Thomas Brown sees obstacles remain for Black coaches
The Rams said they’ll hold a sweepstakes to choose one fan to be “GM for the Day” at the house, meet with Snead and other executives, and stay two nights at a Hollywood hotel.
As for the draft itself, the event will be held in Las Vegas.
The Rams go in with eight picks, all in the third through seventh rounds.
Their first-round pick was sent to the Detroit Lions in the late January 2021 trade that brought quarterback Matthew Stafford to the Rams, and their second- and original third-round picks went to the Denver Broncos in the midseason trade for outside linebacker Von Miller.
